Stringer Wants “PSN To Grow to Other Platforms”
In a recent interview, Sony CEO, Sir Howard Stringer, talked about the PSN, and more specifically, their plans for the growth onto other platforms.
Sony’s plans for the Playstation Network include turning it into a more “open” platform, and expanding it onto other platforms.
“We developed brand new, absolutely incredible technology for the PlayStation 3 (PS3), but the cost was high. We’ve adopted a slightly different approach now, and are evolving the PS3 into a platform for web services.
A lot of people thought Sony’s content download service was doomed, but it’s in a pretty good place right now in the form of the PlayStation Network, available to PS3 users for network gaming, video, etc. The DRM is based on Marlin, an open scheme developed by consumer electronics companies and other companies.
What does all this mean? Very simply, it means that Sony has begun the transition from a closed system to an open one.
Next we will be expanding the PlayStation Network to hardware other than the PS3, because the number of PS3 units sold puts a limit on the scale of the network possible. Sony has a vertical structure for each product line, an organisational structure that resists change, so it will take time to achieve this network growth. However, a large number of employees share my opinion on this.”
It’s good to see Stringer pushing communication and synergy within his company, and we can’t wait to see the exciting results.