Activision Reels in a New IP

July 19, 2010 Written by Adam Wolfe

For all the fishing fanatics out there that have felt neglected by the PS3 and its lack of a any fishing games worth reeling in, fret no more. Activision is tossing out a baited line that is sure to lure in even the pickiest anglers.

Activision has announced that it will be releasing a fishing game with Rapala, the world’s leading fishing brand, titled Rapala Pro Bass Fishing. The game, which will release with a wireless Rapala Rod & Reel controllers, will bring an authentic fishing experience to the PS3. Featuring full motion controls, players will be able to cast, reel, jig, set the hook and more as if they had an actual fishing rod in their hands.

Here’s what Tom Mackin, a spokesman for Rapala, had to say about the upcoming game:

“We’ve brought in our Rapala-sponsored professionals to make sure Rapala Pro Bass Fishing is the most realistic tournament fishing experience to date. Activision is really outdoing themselves – all of us couldn’t be more pleased with the game.”

Look for Rapala Pro Bass Fishing this fall on both PS3 and PSP.