The Future of PlayStation is Not Digital-Only
With services such as the PlayStation Store and Steam becoming increasingly popular, digital distribution is obviously the way of the future. In fact, Sony even released the PSPgo, a digital-only handheld device. But while digital distribution is definitely coming, it won’t be the only way for quite a while, or so says Sony’s chief executive.
Despite the PlayStation 3 having a ten-year life cycle, the typical console cycle suggests that a PS4 announcement should be coming in the next few years. With high-speed broadband becoming the standard in homes and hard drives becoming larger and cheaper, it would make sense that Sony’s next console would also be a mainly digital device. However, Sony Computer Entertainment CEO Kaz Hirai doesn’t see it quite like that. Talking to MCV Hirai said,
“We do business in parts of the world where network infrastructure isn’t as robust as one would hope. There’s always going to be requirement for a business of our size and scope to have a physical medium. To think everything will be downloaded in two years, three years or even ten years from now is taking it a little bit to the extreme.”
So it appears that Sony will be embracing a dual-distribution approach. Physical media is definitely a big part of their overall strategy, but they will also promote digital games, music, and videos. Do you think this two-fold approach is the way to go, or could it possibly hurt Sony in the long run. Let us know in the comments below.