Despite a decent level of hype, and an extensive marketing campaign, it seems that Mafia II might not be able to live up to initial expectations, mainly due to its poor review score. Wedbush Morgan analyst Michael Pachter has given his thoughts on 2K’s sandbox-based action title and says it won’t make a profit. Pachter also said the game is well below expectations.
Pachter stated:
“Mafia II’s average Metacritic score of 74 is well below expectations, and consumer interest appears to be waning, as the game’s position has dropped in many best-seller lists in its first week. With six years in development, we believe the game is unlikely to achieve profitability. With longer development cycles, Take-Two has a profitability threshold higher than its peers. We believe that the company must focus on streamlining its development process and providing better visibility on future game releases.”
Pachter goes on to talk about GTA V potentially slipping into 2012.
“Despite a multitude of recent game announcements, Take-Two’s share price has taken a battering recently, reflecting investor disappointment that there has been no update on the next Grand Theft Auto, which appears to have potentially slipped to 2012.”
Well, guess we’ll find out how Mafia II has been doing when Take-Two reports their results for the quarter ending July 31 on September 2nd.
[Via]
