October 2016 NPD: Xbox One Beats PS4 For a Fourth Straight Month

November 11, 2016 Written by Jason Dunning

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For the fourth straight month, Xbox One outsold PlayStation 4 in the United States, according to NPD data, Microsoft has revealed. They also mentioned that Xbox One was the #1 selling console in the UK and Australia during October – marking the second month in a row it’s beaten PS4 in those regions.

Xbox marketing boss Mike Nichols added in his statement that Gears of War 4 was the #1 platform-exclusive for October, and Forza Horizon 3 is the best-selling racing game of 2016:

With over 100 award-winning exclusive games, the fastest and most reliable gaming network with Xbox Live, built-in UHD 4K Blu-ray and 4K video streaming support and HDR for gaming and video, Xbox One S is the ultimate games and 4K entertainment system. New game launches like Gears of War 4 and Battlefield 1, and continued engagement with an exceptionally strong catalog of games on Xbox One, helped increase the number of Xbox Live multiplayer gamers by 52 percent compared to last year. Gears of War 4 was also the No. 1 platform-exclusive title for October in the U.S. and U.K., according to NPD Group and GfK Entertainment, while Forza Horizon 3 became the year’s best-selling and highest-rated racing game, further strengthening Forza as the most successful racing franchise on any platform this generation. We are grateful to our community for their continued support and look forward to a great holiday season.

Xbox One also won in October 2015, before the PS4 reclaimed #1 in November 2015.

With all of the Black Friday deals, PS4 Pro, and partnerships on big titles like Call of Duty: Infinite Warfare and Watch Dogs 2, do you think PS4 will win November 2016 in the US?

[Source: Aaron Greenberg, Games Industry, Venture Beat]