sega president kenji matsubara

SEGA Says Its Strategic Alliance With Microsoft Isn’t for Xbox Exclusives

In November, SEGA announced that it was exploring a strategic alliance with Microsoft to create “new, strategic titles” and establish a “next-generation development environment” using Azure. Considering that Microsoft has been on a shopping spree to build its library of exclusives, many assumed that the Xbox manufacturer was looking to procure exclusives from SEGA. Not quite.

Folks over at Video Games Chronicle got a hold of documents from a recent fiscal meeting held by SEGA, in which the company told investors that its partnership with Microsoft won’t result in exclusives. SEGA also reiterated that the deal revolves around its new “Super Game” initiative, which involves developing video games with “Global, Online, Community, and IP utilization” being key focuses.

A statement from the company reads:

We already have a very close business relationship with Microsoft. We outsourced the development of their large-scale titles and as a third party, we are supplying a variety of titles. When we announced the concept of Super Game, Microsoft was sympathetic to that vision and that leads to the announcement this time. About this, we are not talking about releasing games to Microsoft exclusively, but rather to develop Super Game that will be delivered to the world together, with their technical support.

Microsoft has said that it wants to work with SEGA to create “unique” game experiences using its cloud technology. The company has made a major push towards cloud over the past year, and sees its alliance with SEGA as a step towards “reimagining how games are built.”

[Source: VGC]