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Sony Gives Their Opinion on PSP Go’s Entry Price

June 10, 2009 Written by Kyle P.


After being in the rumor mill for so long, and finally being formally announced at this year’s E3, the PSP Go has had its fair share of criticism. The initial price point was announced at $250 dollars, placing it at the same monetary level as the original PSP. According to a SCEE’s Andrew House, potential owners should not be waiting for a pricedrop, as it probably won’t be happening anytime soon.

“If it’s cheaper would we sell more? The answer would probably be yes. I think on Playstation 3, and the potential with an extension of PSP, we’ve got an opportunity to go even further on that. The overall value proposition which, by the way, European consumers get very, very well, I don’t think they are as price driven as other markets.

So the overall value proposition is really strong and trends towards that lifecycle. And then you’ve got for the first time a networked community for the business and the strength that implies.

“That’s a huge factor in retaining people for a longer lifecycle with the product they have, because now they’ve bought into not just a packaged media relationship with games, but they’re bought into a community that they’re sharing with people and they’re interacting with.”

Is the price point a turnoff, or do you see it as being in line with other handheld products on the market?