Andrew House: The PS4 “Has an Opportunity to Significantly Exceed” What Was Achieved With the PS3
He made this claim in an interview with MCV, where he said, “It has an opportunity to significantly exceed what we’ve been able to achieve with PS3 and there’s a couple of reasons for that.” After pointing to the much cheaper starting price for PS4, he continued:
Also, one of the success stories for the business as a whole has been our ability to open up new geographies for video games over the last five years. You are seeing opportunities for new markets that we haven’t tapped into.
The other point is that we took several years to take PS3 from being a dual function device to a multi-functional entertainment device. PS4 arrives with a full suite of those non-game entertainment services right from day one.
And that’s important because there will be someone who wants this as a games device, but the fact it is a great place to view BBC iPlayer, for example, gives other family members reason to use it. That is crucial in broadening what the console’s reach could be.
There might be a long ways to go in this generation, but House talked about how the releases of PS4 and Xbox One brought games back into the mainstream, and “it also sets the tone for how momentum is going to be for a platform’s lifecycle. The contradictory other side to that is the old: ‘It is a marathon not a sprint.’ It is not just about one night. But it is an important start in terms of staking out the road you’re going to try and follow.”
Do you think the PS4 will beat the PS3 in terms of lifetime sales? Let us know in the comments below.