Analyst Expects Battlefield 3 to be a “Major Hit”, Pre-Orders on Par with Black Ops
Call of Duty is the king of military shooters. For the first time in a long, long time, Call of Duty‘s throne has been challenged by Battlefield 3. Can EA’s big gun penetrate Activision’s seemingly impenetrable fortress? Pre-orders seem to suggest that EA could successfully hit complete their objective.
It looks like EA has very little to worry about, as the pre-orders for Battlefield 3 continue to roll in at an impressive rate. Based on speculation from Cowen & Company analyst Doug Creutz:
pre-orders are roughly comparable to those of Call of Duty: Black Ops last year, which has gone on to sell over 20 million units.
The analyst has gone so far as to up his original prediction for first year sales from eight to eleven million units. Naturally, the latest installment in Activision’s mammoth of a franchise is on track to outsell both Black Ops and Battlefield 3. Judging by the numbers, it’s clear that the public simply can’t get enough of military-based first person shooters, especially if it’s got Call of Duty in the title.
Battlefield 3 is set for release this October.